Luận Văn Thạc Sĩ Phân Tích Diễn Ngôn Bài Thuyết Trình Bán Hàng Tiếng Anh - Ứng Dụng Đường Hướng Tổng Hợp

Phân Tích Diễn Ngôn Bài Thuyết Trình Bán Hàng Tiếng Anh - Ứng Dụng Đường Hướng Tổng Hợp​

In theory: Up to now, only few books and researches specialize in presentations, and most of them are guidance in making presentation in general, for example: Presentation Skills for Students (Emden, J. & Becker, L., 2004). This thesis desires to investigate this new field and to be as a reliable source for a salesperson before making his sales presentation. In practice: The rapid development of economy has created various challenges to Vietnamese companies; they are forced to act more effectively in the market. One of their ways to compete with other companies is to make successful presentations to introduce new products, in which they can provide clients with full information about new products. Making an effective sales presentation becomes a challenge for businesses and business training centers when there is mostly no study or research on this field. Therefore, the investigation to famous sales presentations will be a good means for enterprises to attract more customers and to get more profits.

• Luận văn thạc sĩ ngữ văn
• Chuyên ngành Ngôn ngữ Anh
• Người hướng dẫn: Nguyễn Hòa
• Tác giả: Nguyễn Thị Hà My
• Số trang: 105
• File PDF-TRUE
• Ngôn ngữ: Tiếng anh
• Trường ĐH Ngoại Ngữ Hà Nội 2012

Link download
http://dlib.vnu.edu.vn/iii/cpro/DigitalItemViewPage.external?sp=1011747
https://nitro.download/view/64424EB316118E9
https://drive.google.com/drive/folders/1yLBzZ1rSQoNjmWeJTM6cEZ3WGQHg04L1